desk@atheron:/press$
// Press kit
Our marks, ready to use
Logos, colours and typefaces.
Everything you need to write about ATON Desk: what it is, words to quote, the logos, colours and typefaces, product images and the facts. The typefaces are ours and are not for download.
What it is
What ATON Desk is
ATON Desk is live chat for your website. An AI agent trained on your own content answers first, and your team takes the conversation over in one click when a person is needed.
Prices are in Canadian dollars, per seat per month, with a free plan. It is not open for sign-up yet: a waitlist stands where sign-up will be.
Boilerplate
Words you can quote
Three lengths, ready to quote as written. The one line is what the home page says, so it is always current.
In one line
AI answers first. Your team takes over in one click.
Short
ATON Desk is live chat for a website. An AI agent trained on the site's own content answers first, and a person takes over in one click.
Long
ATON Desk is live chat for a website. An AI agent trained on the customer's own content answers first, and the customer's team takes the conversation over in one click when a person is needed. Prices are in Canadian dollars, per seat per month, with a free plan. It is built and run by Atheron Network Labs, and Atheron's own sites use it for their support chat. It is not open for sign-up yet.
The marks
Each one, two grounds
Every mark is here as an SVG and as PNGs at set widths. Use the SVG where you can: it is vector, so it stays sharp at any size. There is no PNG above 2048 pixels, because there is no reason to send a large file for something a vector draws perfectly.
These marks are made for a dark ground. Always set them on a dark panel, even on a white page, as shown below. On white without one, about half of the lockup and nearly two thirds of the wordmark fall below a contrast of 3 to 1, because the lettering is a silver gradient whose light end is almost white. There is no version for light grounds.
The lockup
The A symbol with the ATHERON wordmark under it. The whole mark, and the one to use wherever there is room for it.
atheron-lockup-web.svg
On a dark ground

On a white page

The wordmark
ATHERON on its own, a long thin strip. It needs width: at 512 pixels across it stands about 53 pixels tall, and anything narrower drops below reading size.
ATHERON.svg
On a dark ground

On a white page

The symbol
The A on its own, with the candles and the curve. For a tab, an avatar or an app icon. It is the only square mark in the set.
favicon.svg
On a dark ground
On a white page
Rules
What not to do
These are the only rules. If what you want to do is not on this list, it is probably fine.
- Do not recolour a mark. The colours on this page are the ones it comes in.
- Do not stretch or squash it. Scale it evenly, by one number.
- Do not rotate it, flip it, outline it or put a shadow behind it.
- Do not redraw the wordmark in another typeface, or retype it by hand.
- Do not take the symbol apart, or use a piece of it on its own.
- Do not crowd it. Keep a quarter of its height clear on all four sides.
- Do not set a mark straight on a light ground. Put it on a dark panel first, even on a white page.
- Do not set it below the smallest width given for it.
- Do not use a mark in a way that suggests we endorse, sponsor or supply you.
Colours
The colours, with their codes
Every colour here is read from the same source the site draws itself from, so what you copy is what is on the screen.
void
#08090b
ink
#0d0f12
graphite
#14171c
steel
#1c2027
line
#23272f
bright
#353b46
paper
#eef1f4
mist
#a6aeba
dim
#7d8591
violet
#8c5cff
violetDeep
#6038d6
violetBright
#a98bff
warn
#ffb347
bad
#ff6b6b
Typefaces
Three faces, one job each
What we set our own pages in, so you can tell what is ours and what is not.
Atheron Display Color · Headings, and the top of the menu. It is a colour font: it paints its own glyphs rather than taking a colour from the page.
Our marks, ready to use
Atheron Sans · Everything you read rather than scan.
Your team takes over in one click.
Geist Mono · Figures, labels and anything that sits in a fixed column. This one is not ours: it is an open typeface anyone can get from the people who made it.
1 234 567 890
The accented capitals
Every accented capital below was drawn for the display face itself, so a heading that uses one is set in the same face as the rest of it, not in a substitute.
No font files
The two Atheron faces are ours and we do not hand the files out, to anyone. There is no download here and no exception, the colour face included. If you are working with us and need one, write to us and we will sort it out for that piece of work.
Product images
The site as it looks today
Screenshots of the home page, taken from the site itself. Use them as they are, without editing what they show.


Fact sheet
The facts, from our records
These details are read from our own company record, so they are the current ones.
- Company
- Atheron Network Inc.
- Product
- ATON Desk
- Based in
- British Columbia, Canada
- Registration
- Business Number 788400448GST/HST 788400448 RT0001
- Website
- aton-desk.com
- Languages
- English · French · Spanish · German · Urdu
Press contact
Something missing?
If you need a file, a colour or a fact that is not here, write to us.
Download
The whole kit in one file
One ZIP file with everything on this page that is a file.
Every logo as SVG and as PNG at each width, and the product images. The typefaces are not in it: they are ours and are not for download.
Download the kit ZIP · 2.5 MB